game

Final Four Women

Published: 2025-04-05 03:07:00 5 min read
Final Four 2024 Women - Gabey Shelia

The Complexities of the Women’s Final Four: Triumphs, Challenges, and Unresolved Inequities The NCAA Women’s Final Four has evolved from a niche event into a marquee spectacle, drawing record-breaking viewership and sparking conversations about gender equity in sports.

Since its inception in 1982, the tournament has showcased elite talent, from Cheryl Miller to Caitlin Clark, while battling systemic disparities in funding, media coverage, and institutional support.

Despite the landmark 2021 NCAA gender equity report which exposed glaring resource gaps between men’s and women’s basketball the Women’s Final Four remains a microcosm of broader societal debates about fairness, representation, and commercial viability in women’s athletics.

Thesis Statement While the Women’s Final Four has achieved unprecedented visibility and cultural relevance, persistent inequities in investment, media representation, and athlete compensation reveal unresolved tensions between progress and institutional neglect, demanding urgent structural reforms.

Evidence and Examples 1.

Media Coverage and Visibility The 2023 Women’s Final Four championship game drew 9.

9 million viewers, surpassing the men’s final for the first time in history (ESPN, 2023).

Yet, a University of Minnesota study found that women’s sports receive just 4% of total sports media coverage (Cooky et al., 2021).

ESPN’s documentary highlighted how star players like Angel Reese and Paige Bueckers leveraged social media to bypass traditional media gatekeepers, illustrating both progress and the need for systemic change.

2.

Resource Disparities The 2021 NCAA gender equity report exposed shocking disparities: women’s teams were denied weight rooms, chartered flights, and even branded “swag bags” available to men’s teams.

While the NCAA has since pledged reforms, a 2023 Knight Commission report revealed that Power Five schools still spend 70% of athletic budgets on men’s sports (Lapchick, 2023).

3.

Name, Image, and Likeness (NIL) Opportunities NIL deals have empowered female athletes UConn’s Azzi Fudd signed with Meta, while LSU’s Flau’jae Johnson partnered with Puma yet disparities persist.

Male athletes dominate NIL earnings (Opendorse, 2023), and women’s teams often lack institutional support to negotiate deals.

Critical Analysis of Perspectives - Optimistic View: Advocates argue that the Women’s Final Four’s rising popularity proves market demand.

The 2024 tournament’s $65 million TV deal (up from $34 million in 2021) signals growth (WSJ, 2024).

- Skeptical View: Critics contend that progress is precarious.

Despite record attendance, women’s programs still rely on “soft” funding (e.

g., donations) rather than sustainable revenue streams (Southall & Staurowsky, 2018).

2026 NCAA women's Final Four logo highlights Phoenix

- Structural Barriers: Scholars like Dr.

Nancy Lough note that framing equity as a “business case” risks reducing women’s sports to profitability metrics, ignoring Title IX’s mandate for equal opportunity (Lough & Geurin, 2019).

Scholarly and Credible Sources - NCAA Gender Equity Report (2021) - Cooky, C., et al.

(2021).

- Lapchick, R.

(2023).

- Southall, R.

M.

, & Staurowsky, E.

J.

(2018).

Conclusion The Women’s Final Four embodies both the zenith of women’s basketball and the contradictions of a system still grappling with equity.

While stars like Clark and Reese have redefined the game’s cultural footprint, institutional inertia and commercial biases linger.

True progress requires not just viral moments, but systemic overhauls in funding, media contracts, and institutional priorities.

As the tournament grows, its legacy will hinge on whether stakeholders prioritize equality over empty symbolism a reckoning long overdue in women’s sports.